By Hitman47, 13th August 2011
The challenge… make a set of fun banners, for iWYZE, to create awareness for their household insurance offering.
I often wondered, in the case of an approaching fire, or a natural disaster, if you had a few minutes, which belongings would you grab first – your personal documents, photo albums, TV or the XBOX?.
This set of banners rely on that idea, but at the end, why should you need to choose between your belongings – choose iWYZE.
I felt that the only drawback to this concept is that not everything has a price and can be replaced. Some valuables have been passed down for generations and are irreplaceable. Photographs fall into that category as well.